KTN News Closes, Merges with Sister Station KTN Home
In a significant development within Kenya’s media landscape, KTN News has officially closed its doors and merged with its sister station, KTN Home. The decision, announced today, marks a major restructuring move by the Standard Media Group, the parent company of the two channels. This merger is expected to streamline operations and enhance the quality of content delivered to viewers.
Standard Media Group’s CEO, Orlando Lyomu, explained the rationale behind the merger in a press briefing. “The decision to merge KTN News with KTN Home was driven by a need to optimize our resources and provide a more robust and unified viewing experience for our audience. This merger will enable us to consolidate our strengths and deliver even more compelling content.”
Lyomu emphasized that the merger aims to harness the strengths of both stations, ensuring that viewers continue to receive high-quality news coverage and entertainment. “Our goal is to create a seamless blend of news and entertainment that caters to the diverse needs of our audience. By combining the best of both worlds, we believe we can offer unparalleled value to our viewers.”
KTN Home, traditionally known for its entertainment content, will now integrate the comprehensive news coverage that KTN News was known for. This move is anticipated to attract a broader audience base and increase viewership for the combined channel. “KTN Home will now be your go-to channel for both top-tier news and premier entertainment. This integration is designed to bring everything our viewers love under one roof,” Lyomu added.
The merger will also involve significant changes behind the scenes, including the consolidation of newsrooms and production teams. Standard Media Group assures that this transition will be smooth, with minimal disruption to the content delivery. Lyomu stated, “We have taken all necessary measures to ensure a smooth transition. Our teams are working tirelessly to integrate the operations without compromising the quality of our content.”
Standard Media Group has also announced plans to invest in advanced technology and infrastructure to support the new KTN Home. This includes upgrading broadcast equipment and enhancing digital platforms to provide a more interactive and engaging experience for viewers. “We are committed to leveraging the latest technology to enhance our broadcast capabilities. This will not only improve the viewing experience but also allow us to stay ahead in a rapidly evolving media landscape,” said Lyomu.
The merger of KTN News and KTN Home is set to take effect immediately, with viewers encouraged to tune into KTN Home for their news updates and entertainment needs. “We thank our loyal viewers for their continued support and look forward to bringing them an even better viewing experience through KTN Home,” concluded Lyomu. This merger marks a new chapter in Kenya’s media industry, promising a more integrated and enriched broadcast offering.
